Back to Ventures// CASE STUDY SUMMARY

nursingnews.in: Programmatic Healthcare News & Media Synthesizer

4,800+
Articles Synced
120k/mo
Organic Visitors

The Challenge

The legacy WordPress site suffered from slow load times, rendering it ineligible for Google News Top Stories in India, and required manual editorial updates that delayed breaking policy coverage.

Our Approach & Solution

We decoupled the front-end using Next.js 15 and deployed headless GraphQL queries. We engineered an automated scraper pipeline that ingests Indian Nursing Council (INC) bulletins, translates key regulatory items, and publishes drafts directly into WordPress.

Technical Deep Dive

Utilizes ISR (Incremental Static Regeneration) with fine-grained on-demand revalidation hooks triggered by WordPress webhooks. Media is optimized and offloaded to Cloudflare R2 bucket systems.

Results & Outcomes

Lighthouse performance scores rose from 38 to 96. Manual content generation requirements were reduced by 85% while organic search traffic grew by 140% in 60 days.

// System Specifications

Venture Role
Full-Stack Rebuild & Programmatic Pipeline Engineering
Development Timeline
3 months
Deployment Domain
Technology Stack
Next.js 15Headless WordPressSupabase AuthCloudflare R2WPGraphQL